Entertainment Brands

iLoveMusic Entertainment

Cape Town, South Africa

2007 | I co-founded a complete solution music company, I Love Music Entertainment (iLoveMusic), which operated in Event Management, Artist Managament and Music Publishing.

Within it’s first year, iLoveMusic founded a 3-day music festival, operated regular live music events, private and corporate events and managed a boutique stable of artists. iLoveMusic also launched subsidiary entertainment brands: Little Hearts Festival, SundownSessions.com, Perky Web & Design and the Matric Dance Magazine.

In 2009, co-founder Melissa Rhode was awarded Business Woman of The Year by Standard Bank and Seventeen Magazine for her achievements in the entertainment business world.

Responsibilities:
• Strategic business and product development
• Brand marketing
• Event co-ordination for corporate and public events
• Creation of a three-day music festival (Little Hearts Festival), securing sponsorships and management of marketing, advertising, logistics, artist co-ordination, venue and government relations, publicity, public relations and stakeholder management
• Live Television Broadcast performances
• Digital media and web development
• Commercial legal contracts, performance contracts, publishing deeds and licensing agreements
• General Business management
• Financial management and reporting

Difrnt Entertainment Group

Sydney, Australia

www.difrntworld.com

2009 | I joined the Difrnt Entertainment Group as Digital Media Management consultant.

Since the change of management in September 2007, the footprint of David Lowy’s Difrnt/Spitfire Group of companies has been consolidated in the Australian market.  The release of the 2nd Cog album “Sharing Space” in Australia in 2008 through Difrnt Music, the labels Indie arm, has been a huge success with sales over 35,000 units which has given the label a great working platform. Spitfire Music looks after more commercial projects such as Mink, The Angels and the development of TV shows such as “Friday on My Mind” with Harry Vanda and other exciting entertainment projects.

Responsibilities:
• Comprehensive development, design and migration of websites and database systems.
• Digital media distribution and publishing.
• Developed and executed social media marketing and internet advertising campaigns.
• Established and developed relationships with affiliate websites.
• E-commerce and online ticketing management
• Viral internet video campaign execution
• Graphic Design for Print and Web Media

MichaelHutchence.com.au

www.michaelhutchence.com.au & www.myspace.com/michaelhutchence

I created a website and community forum as the most complete and resourceful online presence yet of the iconic rock-star and ex-INXS frontman, Michael Hutchence. This site was created to be easily maintained and updated by a fan, yet powerful enough to transcend a modern design.

Michael Hutchence Website

Micheal Hutchence Forums

Michael Hutchence iPhone/iTouch Application

Micheal Hutchence Myspace Page Header

Michael Hutchence Myspace Features